Washington Hospital
Investing in the health of the community

Giving a hospital back it's future.

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Overview | Full Story

As a result of making local residents famous in our ads, we able to achieve the seemingly impossible task of saving Washington Hospital from closure. 

 

  • The campaign raised $190 million through an independent citizens’ bond, even though 43% of the likely voters were required [for insurance purposes] to seek healthcare from Kaiser.

  • A 223,000 sqft Critical Care Pavilion and Advanced ER, ICU and Coronary Care Unit was completed in 2018.

  • Today, Washington Hospital is consistently recognized as being one of the 100 best hospitals in America.

Source: Hall & Partners / Healthgrades

Healthcare Branding

"True storytellers, Whitty's team captures and translates moments that engage and inspire people."

Nancy Farber, CEO 

Services

Brand Strategy

Qual & Quant Research

TV, Print, Outdoor, Digital

Media Planning & Buying

Design & Visual Identity, Website

Client

Nancy Farber, CEO

Chris Brown, Community Relations

Collaborators

Tim Hannell, Art Director 

Randy Hibbitts, Copy Writer

Kelly Guyton, KG Media

Mike Hall, Hall & Partners

See other work