Whitty Worldwide is an elite team of highly trained
creative professionals who live or die on their ability to
surprise people, cut through the crap and do the impossible.
We deliver big, bold, game changing ideas without the overhead
and complicated, time wasting process you'll find in most agencies.
Whether you need a broad reach fame building campaign,
or a targeted message people find engaging and useful -
we are ready to take your brief.
Whitty Worldwide is an elite team of highly trained
creative professionals who live or die on their ability to
surprise people, cut through the crap and do the impossible.
We deliver big, bold, game changing ideas without the overhead
and complicated, time wasting process you'll find in most agencies.
Whether you need a broad reach fame building campaign,
or a targeted message people find engaging and useful -
we are ready to take your brief.
Washington Hospital
Investing in the health of the community
How advertising gave a hospital back it's future.
To avoid closure, Washington Hospital was ordered to carry out extensive seismic upgrades and expand its capacity to provide life-saving services.
To help achieve that end, we were tasked with persuading the residents of Alameda County to approve a $190 million bond measure. Getting the 2/3 super majority vote was, however, a seemingly impossible task, because 43% of the electorate were obliged by their insurance provider to seek non-emergency care from a Kaiser hospital.
Our campaign featuring local residents made Washington Hospital famous for being owned by and open to everyone in the community.
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70.4% voted "yes" on Measure FF.
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A 223,000 sqft Critical Care Pavilion and Advanced ER, ICU and Coronary Care Unit was completed in 2018.
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Today, Washington Hospital is consistently recognized as being one of the 100 best hospitals in America.
Source: Hall & Partners / Healthgrades
"Whitty was an amazing partner at a time when creativity and resilience were of the essence."
Nancy Farber, CEO
Services
Brand Strategy
Qual & Quant Research
TV, Print, Outdoor, Digital
Media Planning & Buying
Design & Visual Identity, Website
Client
Nancy Farber, CEO
Chris Brown, Community Relations
Collaborators
Tim Hannell, Art Director
Randy Hibbitts, Copy Writer
Kelly Guyton, KG Media
Mike Hall, Hall & Partners
See other work
